About Merchants Square
The heart of downtown Williamsburg.
Located adjacent to Colonial Williamsburg’s Historic Area, Merchants Square is a remarkable example of American architecture and twentieth-century design with over 40 shops and restaurants. Visitors and local residents alike regularly experience the Square’s unique shopping, dining and special events offerings in a setting of unrivaled beauty. Merchants Square’s design is reminiscent of the past while keeping current by implementing an exciting mix of modern shops, restaurants and entertainment.